LEVEL 1
Industrial Sales Professional
Establish the foundation needed to operate confidently in an industrial sales environment.
View Level 1 →SHIPSHAPE SALES ACADEMY
Develop the complete
industrial sales professional.
Structured training that combines sales process, industrial product knowledge, application understanding, customer discovery and value-based selling.
THREE-LEVEL PROFESSIONAL PATH
One standard. Progressive development.
Each level can stand alone or become part of a structured professional-development program.
LEVEL 2
Industrial Solutions Professional
Move from basic selling into application-based problem solving and value creation.
View Level 2 →LEVEL 3
Advanced Industrial Solutions Professional
Prepare experienced professionals to manage complex applications and strategic relationships.
View Level 3 →PROGRAM DESIGN
Built to be practical, measurable and field-ready.
Training can be delivered as individual modules, workshops or a progressive curriculum.
Industrial Sales Fundamentals
Build a common language, professional standard and foundational sales skills.
Pre-Call Planning
Improve preparation, objectives and customer conversation quality.
Customer Discovery
Develop questioning, listening and problem-identification skills.
Application Analysis
Connect operating conditions to product selection and performance.
Root-Cause Analysis
Diagnose before prescribing and separate symptoms from causes.
Value-Based Selling
Translate technical recommendations into business cases.
Competitive Differentiation
Position solutions around performance and value instead of price alone.
Strategic Account Development
Develop disciplined approaches to high-value customer relationships.
WHAT PARTICIPANTS SHOULD LEAVE WITH
Skills they can use on the next customer call.
✓A repeatable discovery process
✓Greater technical and application confidence
✓A structured approach to problem diagnosis
✓Stronger value conversations
✓A professional standard for field execution
CUSTOM PROGRAMS